• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Applied Machine Learning in Python

      Skills you'll gain: Machine Learning Algorithms, Supervised Learning, Applied Machine Learning, Scikit Learn (Machine Learning Library), Machine Learning, Predictive Modeling, Decision Tree Learning, Feature Engineering, Classification And Regression Tree (CART), Python Programming, Statistical Modeling, Regression Analysis, Artificial Neural Networks

      4.6
      Rating, 4.6 out of 5 stars
      ·
      8.6K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      T

      The Hong Kong University of Science and Technology

      Business English for Non-Native Speakers

      Skills you'll gain: Interviewing Skills, Business Writing, Oral Expression, Business Communication, Presentations, Sales Presentation, Business Correspondence, Verbal Communication Skills, Business Ethics, Writing, Communication, Target Audience, Grammar, English Language, Communication Strategies, Vocabulary, Report Writing, Language Competency, Strategic Communication, Literacy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      2.6K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Recruiting, Hiring, and Onboarding Employees

      Skills you'll gain: Workforce Planning, Employee Onboarding, Recruitment, Talent Recruitment, Recruitment Strategies, Human Resources, Job Analysis, Human Resource Strategy, Talent Acquisition, New Hire Orientations, Workforce Management, Employee Engagement, Interviewing Skills, Decision Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.6K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Claves de la Dirección de Empresas

      Skills you'll gain: Working Capital, Financial Statement Analysis, Financial Statements, Financial Accounting, Income Statement, Operational Analysis, Balance Sheet, People Management, Accounting, Strategic Marketing, Financial Reporting, Product Marketing, Cash Flows, Value Propositions, Marketing, Organizational Leadership, Team Management, Financial Analysis, Team Building, Business Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Publicidad con Meta

      Skills you'll gain: Advertising Campaigns, Facebook, Campaign Management, Social Media Campaigns, Advertising, Online Advertising, Paid media, Digital Advertising, Instagram, Social Media, Performance Analysis, Budgeting, Target Audience, Social Media Marketing, Bidding, A/B Testing

      4.9
      Rating, 4.9 out of 5 stars
      ·
      228 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      E

      Erasmus University Rotterdam

      Econometrics: Methods and Applications

      Skills you'll gain: Econometrics, Time Series Analysis and Forecasting, Regression Analysis, Data Analysis, Statistical Modeling, Economics, Predictive Modeling, Statistical Analysis, Forecasting, Statistics, Estimation, Market Trend, Probability, Statistical Hypothesis Testing, Linear Algebra, Peer Review

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      Universiteit Leiden

      International Law In Action: Investigating and Prosecuting International Crimes

      Skills you'll gain: Court Systems, Criminal Investigation and Forensics, International Relations, Child Welfare, Legal Proceedings, Social Justice, Litigation and Civil Justice, Policty Analysis, Research, and Development, Legal Strategy, Case Law

      4.8
      Rating, 4.8 out of 5 stars
      ·
      714 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World

      Skills you'll gain: Digital Marketing, Marketing Strategies, Digital Media Strategy, Marketing Effectiveness, Social Media Marketing, Email Marketing, Digital Advertising, Content Marketing, Marketing Automation, AI Personalization, Social Media, Search Engine Optimization, Customer Relationship Management, Digital Assets, Key Performance Indicators (KPIs)

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      3.2K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Market Research and Consumer Behavior

      Skills you'll gain: Survey Creation, Consumer Behaviour, Market Research, Marketing, Research Design, Customer Insights, Market Analysis, Business Research, Experimentation, Target Market, Data Collection, Business Marketing, Business-To-Consumer, Data Analysis, Decision Making, Psychology

      4.4
      Rating, 4.4 out of 5 stars
      ·
      4.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      T

      The University of Tokyo

      Welcome to Game Theory

      Skills you'll gain: Game Theory, Social Sciences, Economics, Behavioral Economics, Socioeconomics, Strategic Decision-Making, Systems Thinking, Decision Making, Strategic Planning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2K reviews

      Beginner · Course · 1 - 4 Weeks

    • T

      The State University of New York

      Solar Energy Basics

      Skills you'll gain: Project Design, Basic Electrical Systems, Needs Assessment, Energy and Utilities, Electric Power Systems, Semiconductors, Financial Modeling, Market Trend, Market Analysis, Company, Product, and Service Knowledge, Engineering Calculations

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.5K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      Universitat Autònoma de Barcelona

      Cómo hablar bien en público

      Skills you'll gain: Non-Verbal Communication, Public Speaking, Verbal Communication Skills, Presentations, Communication, Constructive Feedback, Target Audience, Microsoft PowerPoint, Communication Strategies, Strategic Communication, Empathy, Time Management, Adaptability

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.7K reviews

      Beginner · Course · 1 - 3 Months

    Searches related to social media marketing

    meta social media marketing
    introduction to social media marketing
    social media marketing in practice
    meta social media marketing capstone
    genai in social media marketing
    meta social media marketing professional certificate
    genai for social media marketing specialists
    social media marketing and brand advocacy
    1…515253…391

    In summary, here are 10 of our most popular social media marketing courses

    • Applied Machine Learning in Python: University of Michigan
    • Business English for Non-Native Speakers: The Hong Kong University of Science and Technology
    • Recruiting, Hiring, and Onboarding Employees: University of Minnesota
    • Claves de la Dirección de Empresas: IESE Business School
    • Publicidad con Meta: Meta
    • Econometrics: Methods and Applications: Erasmus University Rotterdam
    • International Law In Action: Investigating and Prosecuting International Crimes: Universiteit Leiden
    • Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World: University of Illinois Urbana-Champaign
    • Market Research and Consumer Behavior: IE Business School
    • Welcome to Game Theory: The University of Tokyo

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok