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    • Qualitative Research Methods

    Qualitative Research Methods Courses Online

    Study qualitative research methods for in-depth data analysis. Learn about interviewing, focus groups, and thematic analysis techniques.

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    Explore the Qualitative Research Methods Course Catalog

    • U

      University of California, Irvine

      Project Management & Other Tools for Career Development

      Skills you'll gain: Business Writing, Negotiation, Stakeholder Management, Project Performance, Business Correspondence, Creative Problem-Solving, Problem Solving, Conflict Management, Concision, Project Risk Management, Editing, Brainstorming, Decision Making, Creative Thinking, Project Management, Project Planning, Risk Analysis, Emotional Intelligence, Scope Management, Relationship Building

      4.7
      Rating, 4.7 out of 5 stars
      ·
      37K reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      University of Michigan

      Successful Negotiation: Essential Strategies and Skills

      Skills you'll gain: Negotiation, Contract Negotiation, Conflict Management, Communication, Contract Management, Interpersonal Communications, Influencing, Planning, Decision Making, Cultural Sensitivity, Industrial and Organizational Psychology

      4.8
      Rating, 4.8 out of 5 stars
      ·
      20K reviews

      Beginner · Course · 1 - 3 Months

    • G

      Google

      Start the UX Design Process: Empathize, Define, and Ideate

      Skills you'll gain: User Experience Design, User Story, Ideation, Usability, Web Content Accessibility Guidelines, User Research, Design Thinking, Human Centered Design, Competitive Analysis, Persona Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      16K reviews

      Beginner · Course · 1 - 4 Weeks

    • J

      Johns Hopkins University

      Data Science: Foundations using R

      Skills you'll gain: Rmarkdown, Exploratory Data Analysis, Version Control, Statistical Analysis, R Programming, Data Manipulation, Data Cleansing, Data Science, Data Visualization, Statistical Programming, Ggplot2, Big Data, Dimensionality Reduction, Data Visualization Software, Data Integration, Knitr, Data Analysis, Data Import/Export, Data Sharing, Statistical Reporting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      48K reviews

      Beginner · Specialization · 3 - 6 Months

    • G

      Google Cloud

      Preparing for Google Cloud Certification: Cloud Network Engineer

      Skills you'll gain: Application Performance Management, Distributed Denial-Of-Service (DDoS) Attacks, Google Cloud Platform, Cloud Infrastructure, Load Balancing, System Monitoring, Kubernetes, Network Performance Management, Network Monitoring, Cloud Computing Architecture, Containerization, Network Architecture, Network Security, Cloud Storage, Cloud Applications, Cloud Services, Identity and Access Management, Network Routing, Virtual Private Networks (VPN), Network Troubleshooting

      4.7
      Rating, 4.7 out of 5 stars
      ·
      49K reviews

      Intermediate · Professional Certificate · 3 - 6 Months

    • I

      IBM

      IBM AI Foundations for Business

      Skills you'll gain: Data Mining, Artificial Intelligence, Generative AI, Data Ethics, OpenAI, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Information Architecture, Strategic Decision-Making, Cloud Computing, Data Analysis, Data Science, Deep Learning, Digital Transformation, Data Strategy, Data-Driven Decision-Making, Artificial Neural Networks, Business Strategy, Business Process Automation, ChatGPT

      4.7
      Rating, 4.7 out of 5 stars
      ·
      93K reviews

      Beginner · Specialization · 1 - 3 Months

    • I

      IBM

      IBM IT Scrum Master

      Skills you'll gain: Software Development Life Cycle, Agile Software Development, User Story, Sprint Retrospectives, Agile Methodology, DevOps, Kanban Principles, Development Environment, Information Technology, Software Engineering, Computer Hardware, Agile Project Management, Software Architecture, Software Design, Sprint Planning, Cloud Computing, Backlogs, Cloud-Native Computing, Programming Principles, Scrum (Software Development)

      4.8
      Rating, 4.8 out of 5 stars
      ·
      9.1K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • M

      Meta

      Meta Front-End Developer

      Skills you'll gain: Jest (JavaScript Testing Framework), Version Control, User Research, UI/UX Research, Usability Testing, Responsive Web Design, Cascading Style Sheets (CSS), Data Structures, Unix Commands, HTML and CSS, Git (Version Control System), Persona (User Experience), GitHub, Interaction Design, Bootstrap (Front-End Framework), React.js, Mobile Development, Front-End Web Development, Algorithms, Web Development Tools

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      22K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • D

      DeepLearning.AI

      Neural Networks and Deep Learning

      Skills you'll gain: Deep Learning, Artificial Neural Networks, Tensorflow, Supervised Learning, Keras (Neural Network Library), Artificial Intelligence, Machine Learning, Python Programming, NumPy, Performance Tuning

      4.9
      Rating, 4.9 out of 5 stars
      ·
      123K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      I

      IBM

      Generative AI for Mobile App Developers

      Skills you'll gain: ChatGPT, Generative AI, Mobile Development, OpenAI, CI/CD, Software Development, Apple iOS, Software Development Life Cycle, DevSecOps, Data Ethics, Application Development, Natural Language Processing, Cloud Development, Prototyping, Marketing Analytics, Data-Driven Decision-Making, Artificial Intelligence, IBM Cloud, Software Development Tools, Image Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.2K reviews

      Advanced · Specialization · 1 - 3 Months

    • D

      DeepLearning.AI

      Improving Deep Neural Networks: Hyperparameter Tuning, Regularization and Optimization

      Skills you'll gain: Tensorflow, Deep Learning, Artificial Intelligence and Machine Learning (AI/ML), Performance Tuning, Machine Learning Methods, Artificial Neural Networks, Applied Machine Learning, Machine Learning, Supervised Learning, Machine Learning Algorithms, Network Architecture, Algorithms, Analysis, Debugging

      4.9
      Rating, 4.9 out of 5 stars
      ·
      63K reviews

      Intermediate · Course · 1 - 4 Weeks

    • N

      Novartis

      Clinical Trials: Good Clinical Practice

      Skills you'll gain: Clinical Research, Clinical Trials, Document Management, Clinical Data Management, Recruitment, Patient Education and Support, Record Keeping, Compliance Management, Regulatory Compliance, Patient Coordination, Data Access, Regulation and Legal Compliance, Staff Management, Patient Safety, Risk Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      488 reviews

      Beginner · Specialization · 1 - 3 Months

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    In summary, here are 10 of our most popular qualitative research methods courses

    • Project Management & Other Tools for Career Development: University of California, Irvine
    • Successful Negotiation: Essential Strategies and Skills: University of Michigan
    • Start the UX Design Process: Empathize, Define, and Ideate: Google
    • Data Science: Foundations using R: Johns Hopkins University
    • Preparing for Google Cloud Certification: Cloud Network Engineer: Google Cloud
    • IBM AI Foundations for Business: IBM
    • IBM IT Scrum Master: IBM
    • Meta Front-End Developer: Meta
    • Neural Networks and Deep Learning: DeepLearning.AI
    • Generative AI for Mobile App Developers: IBM

    Frequently Asked Questions about Qualitative Research Methods

    Qualitative research methods are techniques used to collect non-numerical data such as video, audio, or text to better understand experiences, concepts, and opinions. There are several common approaches, all with the goal of answering questions, understanding the human side of different issues, and helping you discover how people experience the world around them. Methods may include observations, interviews, focus groups, and visual analysis. Additionally, you can take a variety of approaches for this research, including:

    • Ethnography, when researchers immerse themselves in a group to better grasp the culture • Grounded theory, which involves the collection of data on a specific topic that's used to create theories • Narrative research, during which you analyze how stories are told as a way of understanding the experiences of participants • Action research, which combines theory and practice to create change‎

    It's important to learn about qualitative research methods if you're interested in taking an active role in solving social issues and gaining better insight into human behaviors. Having a grasp on these methods enables you to thoroughly explore everything from social norms to gender roles to cultural beliefs. The data you collect provides context about the role of humans and the human experience as it applies to different issues. You'll discover how the opinions, contradictory behaviors, and emotions all play a role in various situations for a deeper understanding of a variety of subjects, including consumer behavior, how management practices impact businesses, and more.‎

    Typical careers using qualitative research methods include research assistants, project managers, research analysts, interviewers, recruiters, and human resource professionals. Honing your skills in qualitative research opens up a variety of industries to you. For example, in the medical field, qualitative research methods can be used as part of clinical studies and journal articles. In business, you can use qualitative research to develop marketing strategies and perform product testing. You might work for focus group companies, as part of a team within a business or scientific/medical practice, or on your own as a consultant. There are many career options to choose from.‎

    Online qualitative research courses on Coursera are designed to give you a combination of theoretical and hands-on knowledge to better understand the ideas behind qualitative research and how they impact social sciences along with the methods used to collect and interpret information and data. You can choose a qualitative research methods course that provides a thorough overview and the intermediate-level skills needed for data collection and analysis. You'll have a variety of course and specialization options available from Coursera's global partners, which include Emory University, University of Amsterdam, and SOAS University of London—all designed to empower you with the skills you need to start or advance your career.‎

    Online Qualitative Research Methods courses offer a convenient and flexible way to enhance your knowledge or learn new Qualitative Research Methods skills. Choose from a wide range of Qualitative Research Methods courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Qualitative Research Methods, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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