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    • Integrated Marketing Communications

    Integrated Marketing Communications Courses Online

    Explore integrated marketing communications for cohesive branding. Learn to align advertising, public relations, and digital marketing efforts.

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    Explore the Integrated Marketing Communications Course Catalog

    • Status: Preview
      Preview
      R

      Rutgers the State University of New Jersey

      Influencer Marketing Strategy

      Skills you'll gain: Content Marketing, Social Media Strategy, Marketing Strategies, Social Media, Return On Investment, Instagram, Influencing, Brand Awareness, Customer Engagement, Key Performance Indicators (KPIs), Target Audience, Presentations

      4.3
      Rating, 4.3 out of 5 stars
      ·
      189 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Virginia

      Artificial Intelligence in Marketing

      Skills you'll gain: Customer Engagement, Personalized Service, Marketing, Data-Driven Decision-Making, Marketing Analytics, Business Intelligence, Digital Transformation, Market Intelligence, Artificial Intelligence, Business Strategy, Digital Marketing, Competitive Analysis, Network Analysis, Digital Media Strategy

      4.6
      Rating, 4.6 out of 5 stars
      ·
      315 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Google Ads for Beginners

      Skills you'll gain: Keyword Research, Google Ads, Target Audience, Campaign Management, Pay Per Click Advertising, Advertising Campaigns, Search Engine Marketing, Copywriting, Online Advertising, Management Reporting, Digital Advertising, Marketing, Digital Marketing, Return On Investment

      4.4
      Rating, 4.4 out of 5 stars
      ·
      5.7K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Storytelling in Branding and Content Marketing

      Skills you'll gain: Brand Marketing, Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Social Media Content, Brand Awareness, Content Strategy, Advertising, Journalism, Customer Engagement, Target Audience, Game Design

      4.4
      Rating, 4.4 out of 5 stars
      ·
      333 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM AI Foundations for Business

      Skills you'll gain: Generative AI Agents, Data Literacy, Generative AI, Data Mining, Enterprise Architecture, Data Analysis, Data Science, Data Architecture, Strategic Decision-Making, OpenAI, Information Architecture, Data-Driven Decision-Making, Big Data, Data Management, Strategic Thinking, Artificial Intelligence, ChatGPT, Analytics, Business Process Automation, Leadership

      4.7
      Rating, 4.7 out of 5 stars
      ·
      96K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Introduction to Social Media Marketing

      Skills you'll gain: Target Audience, Persona Development, Customer experience strategy (CX), Social Media Marketing, Social Media Strategy, Social Media, Social Media Management, Key Performance Indicators (KPIs), Marketing Channel, Goal Setting, Marketing Strategies, Marketing, Facebook, Instagram, Digital Marketing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      15K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Introduction to Corporate Communications

      Skills you'll gain: Corporate Communications, Storytelling, Strategic Communication, Internal Communications, Social Media, Business Communication, Public Relations, Presentations, Media and Communications, Target Audience, Communication, Communication Strategies, Virtual Teams, Employee Engagement, Crisis Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      75 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Pennsylvania

      Viral Marketing and How to Craft Contagious Content

      Skills you'll gain: Consumer Behaviour, Content Marketing, Marketing Psychology, Social Media Marketing, Marketing Communications, Social Media, Marketing, Advertising, Persuasive Communication, Behavioral Economics, Storytelling

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.3K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Y

      Yonsei University

      International B2B (Business to Business) Marketing

      Skills you'll gain: Business Marketing, B2B Sales, Global Marketing, Growth Strategies, Market Opportunities, Business-To-Consumer, Business Strategies, Target Market, Marketing, Marketing Channel, Promotional Strategies, Marketing Strategies, Product Marketing, Purchasing, Marketing Communications, Value Propositions, Innovation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      591 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of London

      Fundamentals of Marketing Strategy

      Skills you'll gain: Strategic Marketing, Marketing Strategy and Techniques, Marketing, Marketing Planning, Target Market, Competitive Analysis, Market Analysis, Market Research, Business Strategy, Business, Business Analysis, Auditing

      4.5
      Rating, 4.5 out of 5 stars
      ·
      242 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of London

      Brand Management: Aligning Business, Brand and Behaviour

      Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Marketing, Human Resource Strategy, Brand Awareness, Strategic Marketing, Performance Measurement, Dashboard, Global Marketing, Organizational Strategy, Market Dynamics, Employee Engagement, Customer experience strategy (CX), Consumer Behaviour

      4.9
      Rating, 4.9 out of 5 stars
      ·
      7.7K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing Strategy: Navigating Emerging Media and AI

      Skills you'll gain: Marketing Analytics, Marketing Communications, Marketing Strategies, Digital Media Strategy, Marketing Effectiveness, Customer Engagement, Digital Marketing, Advertising, Integrated Marketing Communications, Social Media Marketing, Digital Advertising, Marketing Channel, AI Personalization, Consumer Behaviour, Social Media, Business Ethics, Target Audience

      Build toward a degree

      4.4
      Rating, 4.4 out of 5 stars
      ·
      2.9K reviews

      Beginner · Course · 1 - 4 Weeks

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    1…789…348

    In summary, here are 10 of our most popular integrated marketing communications courses

    • Influencer Marketing Strategy: Rutgers the State University of New Jersey
    • Artificial Intelligence in Marketing: University of Virginia
    • Google Ads for Beginners: Coursera Project Network
    • Storytelling in Branding and Content Marketing : IE Business School
    • IBM AI Foundations for Business: IBM
    • Introduction to Social Media Marketing: Meta
    • Introduction to Corporate Communications: University of California, Irvine
    • Viral Marketing and How to Craft Contagious Content: University of Pennsylvania
    • International B2B (Business to Business) Marketing: Yonsei University
    • Fundamentals of Marketing Strategy: University of London

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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