• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Preview
      Preview
      Y

      Yale University

      America's Written Constitution

      Skills you'll gain: Court Systems, Case Law, Political Sciences, Public Safety and National Security, Social Studies, Civil Law, Law, Regulation, and Compliance, Policy Analysis, Public Policies, Governance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      459 reviews

      Mixed · Course · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Cost and Economics in Pricing Strategy

      Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Revenue Management, Cost Accounting, Economics, Demand Planning, Cost Benefit Analysis, Consumer Behaviour, Marketing Channel, Customer Analysis, Regression Analysis, Competitive Analysis, Statistical Methods

      4.8
      Rating, 4.8 out of 5 stars
      ·
      679 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      D

      Duke University

      Art of the MOOC: Art, Culture, and Society

      Skills you'll gain: Color Theory, World Music, Disabilities, Art History, Music History, Social Justice, Performing Arts, Community Organizing, Liberal Arts, Interactive Learning, Peer Review, Musical Composition, Cultural Diversity, Aesthetics, Music, Music Theory, Sociology, Creativity, Critical Thinking, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      328 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Text Retrieval and Search Engines

      Skills you'll gain: Text Mining, Natural Language Processing, Data Mining, Unstructured Data, Big Data, Web Analytics and SEO, Machine Learning, Information Architecture, Statistical Methods, Probability & Statistics

      4.5
      Rating, 4.5 out of 5 stars
      ·
      960 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      Universidad Nacional Autónoma de México

      Usos didácticos del cine: Introducción al análisis

      Skills you'll gain: Developing Training Materials, Educational Materials, Instructional Design, Teaching, Student Engagement, Video Production, Storytelling, Aesthetics, Analytical Skills, Critical Thinking

      4.7
      Rating, 4.7 out of 5 stars
      ·
      494 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      ESSEC Business School

      The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy

      Skills you'll gain: Revenue Management, Forecasting, Budgeting, Hospitality, Financial Forecasting, Hotel Operations, Strategic Marketing, Target Market, Market Dynamics, Consumer Behaviour, Competitive Analysis, Data-Driven Decision-Making

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.1K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Universidad de Chile

      Competencias Laborales: Perfiles, Evaluación y Capacitación.

      Skills you'll gain: Training Programs, Peer Review, Performance Appraisal, Job Evaluation, Training and Development, Employee Performance Management, Job Analysis, Program Evaluation, Process Mapping, Employee Surveys

      4.4
      Rating, 4.4 out of 5 stars
      ·
      419 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Marketing digital e e-commerce do Google

      Skills you'll gain: Data Storytelling, Email Marketing, Google Ads, Digital Advertising, Social Media Marketing, Search Engine Optimization, Google Analytics, Customer Retention, Digital Marketing, Marketing Budgets, Loyalty Programs, Order Fulfillment, Search Engine Marketing, Web Analytics, Marketing Analytics, Content Creation, Online Advertising, Marketing, Copywriting, E-Commerce

      4.9
      Rating, 4.9 out of 5 stars
      ·
      318 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Preview
      Preview
      B

      Board Infinity

      Introduction to Technical Writing

      Skills you'll gain: Technical Writing, Technical Documentation, Technical Communication, Design, Software Documentation, Graphic and Visual Design, Typography, Augmented and Virtual Reality (AR/VR), Proofreading, Multimedia, GitHub, Content Management, Version Control

      4.3
      Rating, 4.3 out of 5 stars
      ·
      353 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Michigan State University

      Photography Techniques: Light, Content, and Sharing

      Skills you'll gain: Photography, Photo Editing, Peer Review, Color Theory, Storytelling, Creativity, Information Privacy, Web Design and Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.1K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Glasgow

      MBA Essentials

      Skills you'll gain: Business Administration, Leadership Studies, Supply Chain, Digital Transformation, Supply Chain Management, Marketing, Financial Data, Innovation, Corporate Sustainability, Accounting, Business Modeling, Change Management, Business Economics, Project Management, Business Strategies, Global Marketing, Digital Marketing, B2B Sales

      4.6
      Rating, 4.6 out of 5 stars
      ·
      214 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      Universiteit Leiden

      EU policy and implementation: making Europe work!

      Skills you'll gain: Policy Analysis, Public Policies, Policy Development, Political Sciences, Environmental Policy, Program Evaluation, Governance, Research, Immigration Law, Law, Regulation, and Compliance

      4.4
      Rating, 4.4 out of 5 stars
      ·
      192 reviews

      Intermediate · Course · 1 - 3 Months

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    genai in social media marketing
    meta social media marketing capstone
    meta social media marketing professional certificate
    genai for social media marketing specialists
    social media marketing and brand advocacy
    1…828384…396

    In summary, here are 10 of our most popular social media marketing courses

    • America's Written Constitution: Yale University
    • Cost and Economics in Pricing Strategy: University of Virginia
    • Art of the MOOC: Art, Culture, and Society: Duke University
    • Text Retrieval and Search Engines: University of Illinois Urbana-Champaign
    • Usos didácticos del cine: Introducción al análisis: Universidad Nacional Autónoma de México
    • The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy: ESSEC Business School
    • Competencias Laborales: Perfiles, Evaluación y Capacitación.: Universidad de Chile
    • Marketing digital e e-commerce do Google: Google
    • Introduction to Technical Writing: Board Infinity
    • Photography Techniques: Light, Content, and Sharing: Michigan State University

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok