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    • Qualitative Research Methods

    Qualitative Research Methods Courses Online

    Study qualitative research methods for in-depth data analysis. Learn about interviewing, focus groups, and thematic analysis techniques.

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    Explore the Qualitative Research Methods Course Catalog

    • U

      University of Minnesota

      Human Resource Management: HR for People Managers

      Skills you'll gain: Performance Management, Performance Appraisal, Performance Review, Employee Performance Management, Compensation Management, Compensation Strategy, Compensation and Benefits, Constructive Feedback, Workforce Planning, Human Resource Strategy, Human Resources, Employee Onboarding, Recruitment, Human Resources Management and Planning, Recruitment Strategies, Full Cycle Recruitment, Talent Acquisition, Compensation Analysis, People Management, Payroll

      4.8
      Rating, 4.8 out of 5 stars
      ·
      15K reviews

      Beginner · Specialization · 3 - 6 Months

    • M

      Meta

      Meta Database Engineer

      Skills you'll gain: MySQL, Database Design, Version Control, Database Management Systems, MySQL Workbench, Extract, Transform, Load, Stored Procedure, Data Modeling, Data Structures, SQL, Database Theory, Unix Commands, Relational Databases, Databases, Git (Version Control System), Object Oriented Programming (OOP), Database Management, Database Development, Unit Testing, Algorithms

      4.6
      Rating, 4.6 out of 5 stars
      ·
      7K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • G

      Google

      Project Execution: Running the Project

      Skills you'll gain: Quality Management, Project Closure, Project Management, Continuous Improvement Process, Project Controls, Quality Monitoring, Team Management, Project Risk Management, Data-Driven Decision-Making, Project Documentation, Stakeholder Communications, Technical Communication, Meeting Facilitation, Communication

      4.8
      Rating, 4.8 out of 5 stars
      ·
      9.5K reviews

      Beginner · Course · 1 - 3 Months

    • R

      Rutgers the State University of New Jersey

      Supply Chain Management

      Skills you'll gain: Strategic Sourcing, Lean Six Sigma, Lean Manufacturing, Demand Planning, Procurement, Supplier Relationship Management, Manufacturing Operations, Forecasting, Process Improvement, Supplier Management, Operations Management, Purchasing, Supply Management, Operational Efficiency, Warehouse Management, Supply Chain Planning, Sales Management, Inventory and Warehousing, Inventory Management System, Transportation, Supply Chain, and Logistics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      15K reviews

      Beginner · Specialization · 3 - 6 Months

    • D

      DeepLearning.AI

      Generative AI with Large Language Models

      Skills you'll gain: Generative AI, PyTorch (Machine Learning Library), Deep Learning, Tensorflow, Artificial Intelligence, Applied Machine Learning, Scalability, Natural Language Processing, Software Development Life Cycle, Machine Learning, Application Deployment, Reinforcement Learning, User Feedback, Performance Tuning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.3K reviews

      Intermediate · Course · 1 - 4 Weeks

    • U

      University of Michigan

      Leading People and Teams

      Skills you'll gain: Talent Management, Team Motivation, Team Building, Teamwork, Team Management, Talent Pipelining, Influencing, Team Leadership, Motivational Skills, Employee Onboarding, Employee Performance Management, Employee Coaching, Conflict Management, Employee Engagement, Interviewing Skills, Persuasive Communication, Leadership, Professional Networking, Business Leadership, Leadership Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      11K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      T

      The University of Edinburgh

      Introduction to Philosophy

      Skills you'll gain: Liberal Arts, Political Sciences, Social Studies, Research, Science and Research, Psychology, Scientific Methods, Ethical Standards And Conduct

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9.5K reviews

      Mixed · Course · 3 - 6 Months

    • M

      Meta

      Meta Android Developer

      Skills you'll gain: React Native, Android Studio, Restful API, Version Control, User Research, UI/UX Research, Usability Testing, Git (Version Control System), Data Structures, Jest (JavaScript Testing Framework), Unix Commands, Android Jetpack, Android Development, Persona (User Experience), GitHub, Interaction Design, Kotlin, User Experience Design, User Interface and User Experience (UI/UX) Design, Mobile Development

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      8.5K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • M

      Meta

      Meta iOS Developer

      Skills you'll gain: React Native, iOS Development, Core Data (Software), Restful API, Version Control, Apple iOS, User Research, UI/UX Research, Usability Testing, Apple Xcode, Data Structures, Swift Programming, Jest (JavaScript Testing Framework), User Interface (UI), Unix Commands, Git (Version Control System), Persona (User Experience), GitHub, Interaction Design, Mobile Development

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      8K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • I

      IE Business School

      Marketing Strategy

      Skills you'll gain: Survey Creation, Marketing Planning, Market Research, Product Marketing, Consumer Behaviour, Value Propositions, Market Analysis, Marketing, Business Planning, Marketing Channel, Peer Review, Product Strategy, Target Market, Research Design, Data Analysis, Marketing Strategy and Techniques, Marketing Communications, Marketing Psychology, Strategic Marketing, Marketing Management

      4.5
      Rating, 4.5 out of 5 stars
      ·
      6.1K reviews

      Beginner · Specialization · 3 - 6 Months

    • D

      DeepLearning.AI

      Natural Language Processing

      Skills you'll gain: Natural Language Processing, Supervised Learning, Markov Model, Text Mining, Dimensionality Reduction, Artificial Intelligence, Keras (Neural Network Library), Artificial Neural Networks, PyTorch (Machine Learning Library), Machine Learning, Deep Learning, Data Processing, Feature Engineering, Algorithms, Tensorflow, Computer Programming, Machine Learning Methods, Unstructured Data, Regression Analysis, Bayesian Statistics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      6.1K reviews

      Intermediate · Specialization · 3 - 6 Months

    • I

      Imperial College London

      Mathematics for Machine Learning

      Skills you'll gain: Linear Algebra, Dimensionality Reduction, NumPy, Regression Analysis, Calculus, Applied Mathematics, Probability & Statistics, Data Transformation, Jupyter, Data Science, Advanced Mathematics, Statistics, Machine Learning Algorithms, Geometry, Machine Learning Methods, Statistical Analysis, Artificial Neural Networks, Algorithms, Data Manipulation, Mathematical Modeling

      4.6
      Rating, 4.6 out of 5 stars
      ·
      15K reviews

      Beginner · Specialization · 3 - 6 Months

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    In summary, here are 10 of our most popular qualitative research methods courses

    • Human Resource Management: HR for People Managers: University of Minnesota
    • Meta Database Engineer: Meta
    • Project Execution: Running the Project: Google
    • Supply Chain Management: Rutgers the State University of New Jersey
    • Generative AI with Large Language Models: DeepLearning.AI
    • Leading People and Teams: University of Michigan
    • Introduction to Philosophy: The University of Edinburgh
    • Meta Android Developer: Meta
    • Meta iOS Developer: Meta
    • Marketing Strategy: IE Business School

    Frequently Asked Questions about Qualitative Research Methods

    Qualitative research methods are techniques used to collect non-numerical data such as video, audio, or text to better understand experiences, concepts, and opinions. There are several common approaches, all with the goal of answering questions, understanding the human side of different issues, and helping you discover how people experience the world around them. Methods may include observations, interviews, focus groups, and visual analysis. Additionally, you can take a variety of approaches for this research, including:

    • Ethnography, when researchers immerse themselves in a group to better grasp the culture • Grounded theory, which involves the collection of data on a specific topic that's used to create theories • Narrative research, during which you analyze how stories are told as a way of understanding the experiences of participants • Action research, which combines theory and practice to create change‎

    It's important to learn about qualitative research methods if you're interested in taking an active role in solving social issues and gaining better insight into human behaviors. Having a grasp on these methods enables you to thoroughly explore everything from social norms to gender roles to cultural beliefs. The data you collect provides context about the role of humans and the human experience as it applies to different issues. You'll discover how the opinions, contradictory behaviors, and emotions all play a role in various situations for a deeper understanding of a variety of subjects, including consumer behavior, how management practices impact businesses, and more.‎

    Typical careers using qualitative research methods include research assistants, project managers, research analysts, interviewers, recruiters, and human resource professionals. Honing your skills in qualitative research opens up a variety of industries to you. For example, in the medical field, qualitative research methods can be used as part of clinical studies and journal articles. In business, you can use qualitative research to develop marketing strategies and perform product testing. You might work for focus group companies, as part of a team within a business or scientific/medical practice, or on your own as a consultant. There are many career options to choose from.‎

    Online qualitative research courses on Coursera are designed to give you a combination of theoretical and hands-on knowledge to better understand the ideas behind qualitative research and how they impact social sciences along with the methods used to collect and interpret information and data. You can choose a qualitative research methods course that provides a thorough overview and the intermediate-level skills needed for data collection and analysis. You'll have a variety of course and specialization options available from Coursera's global partners, which include Emory University, University of Amsterdam, and SOAS University of London—all designed to empower you with the skills you need to start or advance your career.‎

    Online Qualitative Research Methods courses offer a convenient and flexible way to enhance your knowledge or learn new Qualitative Research Methods skills. Choose from a wide range of Qualitative Research Methods courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Qualitative Research Methods, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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