• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Marketing Effectiveness
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "marketing effectiveness"

    • Status: Preview
      Preview
      U

      University of Pennsylvania

      Gamification

      Skills you'll gain: Game Design, Design Thinking, Project Design, Design Elements And Principles, Motivational Skills, Experience Design, Human Learning, Social Sciences, Social Studies, Behavior Management, Industrial and Organizational Psychology, Drive Engagement, Employee Engagement, Organizational Development, Behavioral Economics, Psychology, Customer Engagement, Marketing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.4K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Geneva

      International Organizations Management

      Skills you'll gain: International Relations, Leadership and Management, Governance, Business, Organizational Strategy, Leadership, Branding, Strategic Partnership, Marketing, World History, Stakeholder Management, Fundraising

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Toronto

      Communication Strategies for a Virtual Age

      Skills you'll gain: Virtual Teams, Influencing, Presentations, Communication, Meeting Facilitation, Communication Strategies, Persuasive Communication, Telecommuting, Non-Verbal Communication, Business Communication, Public Speaking, Collaborative Software, Virtual Environment

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.4K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Pennsylvania

      Microeconomics: The Power of Markets

      Skills you'll gain: Supply And Demand, Economics, Tax, Cost Benefit Analysis, Market Analysis, Resource Allocation, Decision Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.6K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      D

      Digital Marketing Institute

      Facebook, Instagram, and Snapchat Marketing

      Skills you'll gain: Social Media Marketing, Social Media Management, Facebook, Instagram, Advertising Campaigns, Social Media Campaigns, Social Media Strategy, Digital Advertising, Target Audience, Content Creation, Performance Analysis

      4.1
      Rating, 4.1 out of 5 stars
      ·
      77 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Market Research and Consumer Behavior

      Skills you'll gain: Survey Creation, Consumer Behaviour, Market Research, Marketing, Research Design, Customer Insights, Market Analysis, Business Research, Experimentation, Target Market, Data Collection, Business Marketing, Business-To-Consumer, Data Analysis, Decision Making, Psychology

      4.4
      Rating, 4.4 out of 5 stars
      ·
      4.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      E

      Erasmus University Rotterdam

      Econometrics: Methods and Applications

      Skills you'll gain: Econometrics, Time Series Analysis and Forecasting, Regression Analysis, Data Analysis, Statistical Modeling, Economics, Predictive Modeling, Statistical Analysis, Forecasting, Statistics, Estimation, Market Trend, Probability, Statistical Hypothesis Testing, Linear Algebra, Peer Review

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 3 Months

    • T

      The State University of New York

      Solar Energy Basics

      Skills you'll gain: Project Design, Basic Electrical Systems, Needs Assessment, Energy and Utilities, Electric Power Systems, Semiconductors, Financial Modeling, Market Trend, Market Analysis, Company, Product, and Service Knowledge, Engineering Calculations

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.5K reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Claves de la Dirección de Empresas

      Skills you'll gain: Working Capital, Financial Statement Analysis, Financial Statements, Financial Accounting, Income Statement, Operational Analysis, Balance Sheet, People Management, Accounting, Strategic Marketing, Financial Reporting, Product Marketing, Cash Flows, Value Propositions, Marketing, Organizational Leadership, Team Management, Financial Analysis, Team Building, Business Analysis

      4.8
      Rating, 4.8 out of 5 stars
      ·
      3.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Product Ideation, Design, and Management

      Skills you'll gain: Wireframing, Product Management, Prototyping, Product Design, Product Development, Stakeholder Management, Product Lifecycle Management, Commercialization, Target Market, Value Propositions, Design Thinking, Product Strategy, Marketing Strategy and Techniques, Innovation, Product Roadmaps, Entrepreneurship, Ideation, Entrepreneurial Finance, Business Metrics, Business Valuation

      4.5
      Rating, 4.5 out of 5 stars
      ·
      691 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Marketing analytics: Know your customers

      Skills you'll gain: Customer Insights, Digital Media Strategy, Marketing Analytics, Customer Data Management, Data Integration, Digital Marketing, Customer experience strategy (CX), Social Media Marketing, Data-Driven Decision-Making, Big Data, Consumer Behaviour, Data Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      444 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      Interactive Brokers

      Practical Guide to Trading

      Skills you'll gain: Financial Statement Analysis, Derivatives, Financial Analysis, Financial Trading, Equities, International Finance, Credit Risk, Securities Trading, Financial Market, Income Statement, Investments, Risk Management, Balance Sheet, Futures Exchange, Financial Modeling, Market Dynamics, Market Analysis, Risk Analysis, Market Data, Market Liquidity

      4.4
      Rating, 4.4 out of 5 stars
      ·
      782 reviews

      Beginner · Specialization · 3 - 6 Months

    1…313233…194

    In summary, here are 10 of our most popular marketing effectiveness courses

    • Gamification: University of Pennsylvania
    • International Organizations Management : University of Geneva
    • Communication Strategies for a Virtual Age: University of Toronto
    • Microeconomics: The Power of Markets: University of Pennsylvania
    • Facebook, Instagram, and Snapchat Marketing: Digital Marketing Institute
    • Market Research and Consumer Behavior: IE Business School
    • Econometrics: Methods and Applications: Erasmus University Rotterdam
    • Solar Energy Basics: The State University of New York
    • Claves de la Dirección de Empresas: IESE Business School
    • Product Ideation, Design, and Management: University of Maryland, College Park

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok