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    • Sales

    Sales Courses Online

    Learn sales techniques for successful selling. Understand sales processes, customer relationship management, and negotiation strategies.

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    Explore the Sales Course Catalog

    • H

      HubSpot Academy

      Sales Training: Inbound Business Strategy

      Skills you'll gain: Lead Generation, Consumer Behaviour, Sales Enablement, Sales Training, Service Level Agreement, Sales Strategy, Sales Process, Sales, Customer Acquisition Management, Business Marketing, Business Strategy, Marketing, Customer Relationship Building, Cross-Functional Collaboration

      4.8
      Rating, 4.8 out of 5 stars
      ·
      116 reviews

      Beginner · Course · 1 - 4 Weeks

    • W

      West Virginia University

      Sales Force Management

      Skills you'll gain: Recruitment, Sales Training, Sales Management, Talent Recruitment, Sales Strategy, Employee Training, Performance Appraisal, Team Motivation, Interviewing Skills, Job Analysis, Performance Management, Goal Setting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      106 reviews

      Mixed · Course · 1 - 3 Months

    • F

      Fundação Instituto de Administração

      Sales & Marketing Alignment

      Skills you'll gain: Sales Management, Sales Strategy, Sales Process, Conflict Management, Marketing, Marketing Planning, Strategic Marketing, Organizational Strategy, Product Marketing, Product Promotion, Team Management, Cross-Functional Collaboration, Gap Analysis, Root Cause Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      79 reviews

      Intermediate · Course · 1 - 4 Weeks

    • W

      West Virginia University

      Sales Operations: Final Project

      Skills you'll gain: Sales Management, Sales Territory Management, Sales Training, Sales Process, Sales, Sales Strategy, Organizational Structure, Employee Training, Compensation Management, Recruitment, Talent Recruitment, Employee Performance Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      37 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free
      Free
      U

      Università Bocconi

      Food & Beverage Management

      Skills you'll gain: Food and Beverage, Hospitality, Restaurant Management, Product Knowledge, Product Quality (QA/QC), Global Marketing, Market Dynamics, Business Strategy, Consumer Behaviour, Competitive Analysis, Innovation, Brand Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      4.9K reviews

      Mixed · Course · 1 - 3 Months

    • G

      Google

      Attract and Engage Customers with Digital Marketing

      Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Target Audience, Digital Marketing, Persona Development, Web Analytics and SEO, Marketing, Customer Engagement, Customer Acquisition Management, Advertising, Marketing Strategies, Lead Generation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      7K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Instructor Network

      GenAI for Sales Teams

      Skills you'll gain: Sales Enablement, Sales Strategy, Sales Process, Sales Management, Sales Development, Customer Engagement, Sales, Data-Driven Decision-Making, Customer Insights, Customer Relationship Management (CRM) Software, Data Ethics, Business Process Automation, Accountability, Automation, Business Ethics

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      S

      Salesforce

      Reports, Dashboards, and Customer Success in Salesforce

      Skills you'll gain: Customer Success Management, Salesforce, Dashboard, Customer Relationship Management (CRM) Software, Data Visualization, Customer Support, Sales Management, Customer Service, Sales Strategy, Sales Process, Business Reporting, Data-Driven Decision-Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      229 reviews

      Beginner · Course · 1 - 4 Weeks

    • D

      Dell

      What Does IT Sales Entail?

      Skills you'll gain: Sales Process, Active Listening, Prospecting and Qualification, Business Communication, Sales, Sales Presentations, Technical Sales, Interviewing Skills, Customer Relationship Building

      4.8
      Rating, 4.8 out of 5 stars
      ·
      12 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Virginia

      Marketing Analytics

      Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Regression Analysis, Data-Driven Decision-Making, Brand Management, Resource Allocation, Customer Insights, Predictive Analytics, Statistical Analysis, A/B Testing, Consumer Behaviour, Return On Investment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.4K reviews

      Beginner · Course · 1 - 3 Months

    • G

      Google

      Foundations of Digital Marketing and E-commerce

      Skills you'll gain: Data Storytelling, Performance Measurement, Data-Driven Decision-Making, E-Commerce, Digital Marketing, Branding, Marketing Channel, Marketing Strategy and Techniques, Customer Analysis, Advertising, Marketing Analytics, Search Engine Marketing, Customer Engagement, Content Marketing, Brand Awareness, Search Engine Optimization, Social Media Marketing, Target Audience

      4.8
      Rating, 4.8 out of 5 stars
      ·
      27K reviews

      Beginner · Course · 1 - 4 Weeks

    • F

      Fundação Instituto de Administração

      Models & Frameworks to Support Sales Planning

      Skills you'll gain: Sales Management, Sales Strategy, Customer Engagement, Sales Process, Sales Enablement, Sales Territory Management, Sales Training, Selling Techniques, Business, Customer Relationship Management, Communication, Negotiation

      4.5
      Rating, 4.5 out of 5 stars
      ·
      76 reviews

      Intermediate · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular sales courses

    • Sales Training: Inbound Business Strategy: HubSpot Academy
    • Sales Force Management: West Virginia University
    • Sales & Marketing Alignment: Fundação Instituto de Administração
    • Sales Operations: Final Project: West Virginia University
    • Food & Beverage Management: Università Bocconi
    • Attract and Engage Customers with Digital Marketing: Google
    • GenAI for Sales Teams: Coursera Instructor Network
    • Reports, Dashboards, and Customer Success in Salesforce: Salesforce
    • What Does IT Sales Entail?: Dell
    • Marketing Analytics: University of Virginia

    Frequently Asked Questions about Sales

    Understanding your goal when learning sales, whether for career advancement or business growth, can sharpen your focus. Regular practice in sales techniques, including role-playing scenarios, is essential. Join sales communities like LinkedIn groups or forums for tips and networking. Work on real projects like developing sales pitches or analyzing customer data. Salesforce Sales Development Representative Professional Certificate offers training and insights to start your career as a tech SDR.‎

    Sales courses typically cover a comprehensive range of essential skills including:

    • Sales strategies and techniques
    • Negotiation skills
    • Customer relationship management (CRM) systems and their application
    • Understanding and analyzing sales performance metrics
    • Digital selling and social media tools
    • Lead generation and conversion tactics
    • B2B sales and account management
    • Communication and presentation skills‎

    No prior sales experience is necessary to begin with beginner sales courses. The program offerings are designed to accommodate learners at various levels:

    • Beginners can start with the basics of sales principles and simple sales techniques.
    • Intermediate learners can focus on developing complex negotiation skills and managing customer relationships.
    • Advanced professionals can refine their strategic sales planning and leadership in sales management.‎

    Sales courses on Coursera offer a variety of credential options:

    • Professional certificates that demonstrate sales techniques
    • Specialized course certificates in areas such as digital selling or sales operations
    • Partner certificates from leading organizations and schools
    • These credentials can enhance your professional profile and are useful for illustrating your sales expertise to potential employers.‎

    Skills in sales can open doors to a wide range of roles within various industries including:

    • Sales Representative
    • Sales Manager
    • Account Executive
    • Business Development Manager
    • Customer Success Manager
    • Professionals in these roles leverage their sales skills to drive business growth, build lasting customer relationships, and achieve sales targets.‎

    Yes, Coursera offers a variety of free courses across many topics, including sales. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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