What kind of people are best suited for roles in commercialization?

The kind of people who succeed in roles in commercialization have keen marketing skills and the ability to understand the research behind a product or service, and convey its benefits, uses, and so on to others. These skills are largely based on certain soft skills that allow them to make connections with other people and help them see their vision and point of view. Some of the most important soft skills that people have who are best suited for roles in commercialization, according to a panel of communications executives interviewed by Forbes, include being an engaged listener, not avoiding hard conversations, asking a lot of questions, listening to constructive criticism, being open-minded to new ideas, and being humble. Additional traits of professionals who succeed in commercialization include having self-discipline, being resilient, being able to read body language, and having a can-do attitude.

What are common career paths for someone in commercialization?

One common career path in commercialization is drug commercialization, which involves moving a new drug from development in the lab to pharmacies, clinics, and treatment centers where it can reach patients and health care providers. Another common career path is technology commercialization. This is the process of bringing new technologies from the research lab to the marketplace, which involves developing patents and licenses and publishing research findings, among other processes.

What topics can I study that are related to commercialization?

Entrepreneurship is one topic you can study that is related to commercialization, especially as it involves the process of coming up with an idea to taking it to consumers in the marketplace. You can also study aspects of commercialization, such as production, distribution, marketing, sales, and customer support. Other related topics that you can study are research and development, marketing and sales funnels, economics, human behavior, and leadership skills.

What skills or experience do I need to already have, before starting to learn commercialization?

You can generally begin your study of commercialization simply with curiosity and a desire to learn concepts in research, business, product development, marketing, and people skills.

What are the benefits of taking an online Commercialization course?

Online Commercialization courses offer a convenient and flexible way to enhance your knowledge or learn new Commercialization skills. Choose from a wide range of Commercialization courses offered by top universities and industry leaders tailored to various skill levels.

What Commercialization courses are best for training and upskilling employees or the workforce?

When looking to enhance your workforce's skills in Commercialization, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here .

Top Commercialization Courses - Learn Commercialization Online

Results for "commercialization"

Status: Free Trial
Arizona State University
Care: The First Step in Tech Innovation for Entrepreneurs
Skills you'll gain: Innovation, Entrepreneurship, Lean Methodologies, Team Oriented, Ideation, Business Research, Complex Problem Solving, Decision Making, Analysis, Customer Insights
4.9
Rating, 4.9 out of 5 stars
10 reviews
Beginner · Course · 1 - 3 Months
Status: Free Trial
Emory University
Marketing Channel Incentives
Skills you'll gain: Marketing Channel, Direct Selling, Business Marketing, Strategic Marketing, Strategic Partnership, Price Negotiation, Revenue Management, Strategic Thinking, Risk Mitigation, Business Risk Management, Business Relationship Management, Decision Making
4.6
Rating, 4.6 out of 5 stars
10 reviews
Intermediate · Course · 1 - 4 Weeks
Status: Free Trial
University of Pennsylvania
Wharton Entrepreneurship Capstone
Skills you'll gain: Proposal Development, Business Valuation, Peer Review, Financial Analysis, Due Diligence, Presentations, Entrepreneurship, Business Planning, Competitive Analysis, Constructive Feedback, Storytelling, Business Research, Financial Forecasting, Market Analysis, Business Strategy
4.7
Rating, 4.7 out of 5 stars
263 reviews
Mixed · Course · 1 - 3 Months
Status: Free Trial
The Hong Kong University of Science and Technology
Protecting Business Innovations via Patent
Skills you'll gain: Intellectual Property, Business Process, Innovation, Business Strategy, Commercialization, New Product Development, Law, Regulation, and Compliance, Lawsuits, Legal Strategy
4.8
Rating, 4.8 out of 5 stars
525 reviews
Beginner · Course · 1 - 3 Months
Status: Free
Coursera Project Network
Analyzing Product Opportunities with Creately
Skills you'll gain: Market Opportunities, New Product Development, Product Strategy, Competitive Analysis, Business Strategy, New Business Development, Market Analysis, Business Analysis, Product Development, Business Planning, Entrepreneurship
4.6
Rating, 4.6 out of 5 stars
41 reviews
Intermediate · Guided Project · Less Than 2 Hours
Status: Free Trial
University of Maryland, College Park
Building the Business Model for Corporate Entrepreneurs
Skills you'll gain: Business Modeling, Customer Analysis, Business Strategy, Entrepreneurship, Customer Insights, Value Propositions, New Product Development, Target Market, Business Development, Customer Relationship Management, Innovation, Product Strategy, Market Dynamics, Interviewing Skills
4.6
Rating, 4.6 out of 5 stars
81 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
École Polytechnique
Digital Business - Capstone project
Skills you'll gain: Growth Strategies, Key Performance Indicators (KPIs), Process Analysis, Performance Analysis, Business Metrics, Digital Transformation, Business Analysis, Competitive Analysis, Action Oriented, Analysis, Business Planning, Market Analysis, Business Research, Business Strategy, Strategic Decision-Making, Business Consulting, Innovation, Strategic Thinking, Change Management, Telecommunications
4.9
Rating, 4.9 out of 5 stars
8 reviews
Intermediate · Course · 1 - 4 Weeks
Status: Free Trial
University of Maryland, College Park
Crafting Strategies for Innovation Initiatives for Corporate Entrepreneurs
Skills you'll gain: Innovation, Internal Auditing, Internal Communications, Corporate Strategy, Overcoming Objections, Organizational Strategy, Organizational Structure, Organizational Change, Business Strategies, Entrepreneurship, Culture Transformation, Auditing, New Business Development
4.1
Rating, 4.1 out of 5 stars
28 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
University of Maryland, College Park
Financing and Profiting from Innovation for Corporate Entrepreneurs
Skills you'll gain: Entrepreneurial Finance, Business Valuation, Proposal Development, Corporate Finance, Financial Modeling, Financial Statements, Corporate Accounting, Project Finance, Business Metrics, Return On Investment, Financial Management, Financial Analysis, Cash Flows, Presentations, Innovation
4.6
Rating, 4.6 out of 5 stars
46 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
University of Virginia
Market and Competition in Pricing Strategy
Skills you'll gain: Market Dynamics, Product Lifecycle Management, Competitive Analysis, Target Market, Market Share, Business Strategy, Marketing, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, New Business Development, Regulation and Legal Compliance
4.8
Rating, 4.8 out of 5 stars
232 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free Trial
University of Illinois Urbana-Champaign
Entrepreneurship II: Preparing for Launch
Skills you'll gain: Entrepreneurship, Go To Market Strategy, Business Planning, New Business Development, Financial Forecasting, Entrepreneurial Finance, Growth Strategies, Presentations, Business, Business Modeling, Financial Analysis, Customer Acquisition Management, Management Training And Development, Team Management, People Management, Fundraising, Business Metrics
4.8
Rating, 4.8 out of 5 stars
743 reviews
Beginner · Course · 1 - 3 Months
Pontificia Universidad Católica de Chile
Transferencia tecnológica: De la investigación al mercado.
Skills you'll gain: Feasibility Studies, Knowledge Transfer, Intellectual Property, Technology Strategies, Commercialization, New Product Development, Plan Execution, Entrepreneurship, Market Analysis, Regulatory Requirements
4.8
Rating, 4.8 out of 5 stars
733 reviews
Beginner · Course · 1 - 4 Weeks