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Explore the Product Marketing Course Catalog
- Status: Free Trial
IE Business School
Skills you'll gain: Product Lifecycle Management, Brand Strategy, Brand Management, Customer experience strategy (CX), Branding, Brand Awareness, Product Management, Brand Loyalty, Product Strategy, Product Planning, New Product Development, Design and Product, Employee Engagement, Customer Engagement, Portfolio Management, Competitive Analysis
- Status: Free Trial
IE Business School
Skills you'll gain: Survey Creation, Surveys, Marketing Planning, Market Research, Business Research, Product Marketing, Consumer Behaviour, Value Propositions, Market Analysis, Marketing, Business Planning, Marketing Channel, Peer Review, Product Strategy, Target Market, Research Design, Data Analysis, Marketing Communications, Marketing Strategies, Research Reports
- Status: Free Trial
Skills you'll gain: Usability Testing, New Product Development, Product Management, Product Lifecycle Management, Agile Software Development, Product Development, Innovation, Product Roadmaps, Agile Methodology, Kanban Principles, Product Planning, Product Strategy, Product Testing, Project Management Life Cycle, Agile Project Management, User Story, Stakeholder Engagement, Test Planning, Registration, Leadership
- Status: Free TrialStatus: AI skills
Skills you'll gain: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, Customer Relationship Management, E-Commerce, Campaign Management, Loyalty Programs, Marketing, Interviewing Skills, Applicant Tracking Systems
- Status: Free Trial
Illinois Tech
Skills you'll gain: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation
- Status: NewStatus: Free Trial
Microsoft
Skills you'll gain: Competitive Analysis, Market Research, User Story, Product Roadmaps, Competitive Intelligence, Usability, Persona Development, Product Development, Market Analysis, New Product Development, Product Management, Design Thinking, User Interface (UI) Design, Market Opportunities, Business Research, Product Lifecycle Management, Quality Assurance and Control, Product Quality (QA/QC), Product Strategy, Data Analysis
What brings you to Coursera today?
- Status: Free Trial
Skills you'll gain: Media Planning, Spreadsheet Software, A/B Testing, Return On Investment, Marketing Analytics, Key Performance Indicators (KPIs), Google Analytics, Pivot Tables And Charts, Performance Measurement, Digital Marketing, Data Presentation, Data Visualization, Google Ads, Marketing Budgets, Marketing, Web Analytics and SEO, Data Analysis, Stakeholder Communications
- Status: Free TrialStatus: AI skills
Skills you'll gain: Prompt Engineering, Generative AI, New Product Development, Product Management, Product Lifecycle Management, Product Development, Innovation, Product Roadmaps, ChatGPT, Product Planning, Commercialization, Artificial Intelligence, Product Strategy, Project Management Life Cycle, OpenAI, Stakeholder Engagement, Stakeholder Management, Competitive Analysis, Product Testing, Business Development
- Status: Free TrialStatus: AI skills
Skills you'll gain: Paid media, Social Media Marketing, Social Media Management, Social Media, Marketing Analytics, Target Audience, Marketing Budgets, Social Media Strategy, Social Media Campaigns, Instagram, Content Creation, Campaign Management, Marketing Effectiveness, Online Advertising, Marketing, Performance Analysis, Key Performance Indicators (KPIs), Presentations, Brand Management, Digital Marketing
- Status: Free Trial
University of Virginia Darden School Foundation
Skills you'll gain: Large Language Modeling, Customer Insights, ChatGPT, Branding, Design Thinking, Keyword Research, Search Engine Marketing, Pay Per Click Advertising, Brand Awareness, Brand Strategy, Digital Marketing, Marketing Design, Generative AI, Marketing Strategy and Techniques, Business Marketing, Personalized Service, Prompt Engineering, Customer Relationship Management, AI Personalization, Machine Learning
University of California, Davis
Skills you'll gain: Content Marketing, Content Performance Analysis, Content Strategy, Marketing Strategies, Content Creation, Strategic Marketing, Social Media Strategy, Marketing, Multimedia, Copywriting, Branding, Target Audience, Persona Development, Business Ethics, Writing
- Status: Free Trial
Skills you'll gain: Google Ads, Search Engine Optimization, Digital Marketing, Keyword Research, Digital Advertising, Target Audience, Search Engine Marketing, Online Advertising, Persona Development, Marketing, Web Analytics and SEO, Marketing Strategies, Advertising, Customer Engagement, Brand Awareness
In summary, here are 10 of our most popular product marketing courses
- Brand and Product Management: IE Business School
- Marketing Strategy: IE Business School
- IBM Product Manager: IBM
- Google Digital Marketing & E-commerce: Google
- Marketing Strategy: Illinois Tech
- Microsoft AI Product Manager: Microsoft
- Assess for Success: Marketing Analytics and Measurement: Google
- IBM AI Product Manager: IBM
- Meta Social Media Marketing: Meta
- Generative AI in Marketing: University of Virginia Darden School Foundation