University of Minnesota
Information Technology Entrepreneurship & Startup Specialization

Early bird sale! Unlock 10,000+ courses from Google, Microsoft, and more for £160/year. Save now.

University of Minnesota

Information Technology Entrepreneurship & Startup Specialization

Master IT-based Entrepreneurship and Innovation. Systematically Ideate and Launch Innovative IT-based Startups

Soumya Sen

Instructor: Soumya Sen

Included with Coursera Plus

Get in-depth knowledge of a subject
Beginner level

Recommended experience

4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
Beginner level

Recommended experience

4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • How to brainstorm a new product idea with startup teams.

    How to conduct a market analysis, customer discovery interviews, market sizing, and more.

Details to know

Shareable certificate

Add to your LinkedIn profile

Taught in English
Recently updated!

June 2025

See how employees at top companies are mastering in-demand skills

 logos of Petrobras, TATA, Danone, Capgemini, P&G and L'Oreal

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from University of Minnesota

Specialization - 4 course series

What you'll learn

Skills you'll gain

Category: Entrepreneurship
Category: Business Strategies
Category: Emerging Technologies
Category: Innovation
Category: Business Modeling
Category: Legal Risk
Category: Technology Strategies
Category: Team Building
Category: Information Technology
Category: New Business Development
The Ideation Process

The Ideation Process

Course 212 hours

What you'll learn

Skills you'll gain

Category: Design Thinking
Category: Process Mapping
Category: Product Development
Category: Customer Insights
Category: Ideation
Category: Prioritization
Category: Product Design
Category: User Research
Category: New Product Development
Category: Business Analysis
Category: Technology Solutions
Category: Brainstorming
Category: Prototyping
Category: Innovation
Category: User Feedback
Market Analysis

Market Analysis

Course 311 hours

What you'll learn

Skills you'll gain

Category: Market Analysis
Category: Product Lifecycle Management
Category: Competitive Analysis
Category: Strategic Partnership
Category: Market Research
Category: Persona Development
Category: Value Propositions
Category: Go To Market Strategy
Category: Product Requirements
Category: Business Strategy
Category: Customer Acquisition Management
Category: Business Modeling
Category: Target Market
Category: Product Management
Category: Market Opportunities

What you'll learn

Skills you'll gain

Category: Business Modeling
Category: Cost Accounting
Category: Value Propositions
Category: Price Negotiation
Category: Fundraising
Category: Presentations
Category: Growth Strategies
Category: Product Development
Category: Product Strategy
Category: Entrepreneurship
Category: Financial Modeling
Category: Business Planning
Category: New Product Development
Category: Customer Acquisition Management
Category: Business Metrics
Category: Market Analysis
Category: Business Strategies

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructor

Soumya Sen
University of Minnesota
11 Courses44,452 learners

Offered by

Why people choose Coursera for their career

Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Coursera Plus

Open new doors with Coursera Plus

Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription

Advance your career with an online degree

Earn a degree from world-class universities - 100% online

Join over 3,400 global companies that choose Coursera for Business

Upskill your employees to excel in the digital economy

Frequently asked questions